Major PR Blog

Almost everything good in life starts with an idea. A new baby? “Hey, let’s have a kid.” A booming business? “What if instead of buying

At its’ best, speechwriting is fine art – not paint-by-numbers.  But here are some of the elements common to many great speeches:

It happens almost every time I’m advising a client on communications. Someone will pipe up and say, “That’s not what Trump does.” It can be